Our Target Audience Poster

We wanted to aim our film at an audience between the ages of 18-25 as the main character would most probably be more personal to them, however we've decided to move the age group down to between 15-20 because according to the results we gained from the questionnaires we created and sent out, paranormal films are more suited to ages 15+ due to their maturity and higher understanding of what is real and what isn't. This is also the age where most people start to question more about what is real and what isn't, which makes them think about the unknown and therefore emphasises the fear factor as humans are known for being scared of what they don't know.